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Creative Strategy
product Innovation
Phygital
Brand Development

Building brand culture for a phygital world.

Creative Director specializing in visual storytelling and innovation. Partnering with industry leaders: HBO Max, The NFL, Getty Images, HumanX, and Fortnite.

JONATHAN SIBERON
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My Method
Jonathan Siberon
Spearheading thematic customer experiences across virtual entertainment and live events. My practice seamlessly integrates Creative Strategy, Brand Design, Inclusivity, Accessibility, and Product Design. Pushing boundaries for brands future memorable engagments.

Clients + Timelines

I help industry leaders turn brand values into operational success by aligning global teams around a singular vision.
about me: linked below

What's Inside?

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Creative Focus Areas
Creative Direction & Brand Strategy • Experiential & Live Events • Entertainment & Sports
Product Design (UX/UI) • Accessibility & Inclusive Design • Generative AI & Prompt Engineering
Visual Storytelling & Motion
Experience Blend (% Daily Value*)
Ingredient
%
Product & UX Design
30%
Brand Strategy & Systems
25%
Experiential & Environmental Design
15%
Accessibility & Inclusive Design
10%
Creative Direction & Storytelling
10%
AI-Enhanced Design Workflows
5%
Live Event Navigation & Wayfinding
5%
Creative Traits
Core Attribute
% Daily Value
Human-Centered Design Thinking
100%
Curiosity + Experimental Spirit
120%
*May exceed 100%
Systems-Level Strategy
95%
Cross-Platform Execution (Digital + Spatial)
90%
Multidisciplinary Collaboration
85%
Accessibility-First Mindset
80%
Storytelling Across Mediums
75%
Chaos Navigation (NYC Certified)
70%
Contains No:
  • Dull Moments
  • Generic Ideas
  • Ego-Based Design Decisions
Footnote:
*The % values listed above represent the unique composition of Jonathan Siberon and contribute to a successful, innovative, and inclusive workplace.
Not intended to replace general nutritional advice, but may lead to improved team morale, creative breakthroughs, and spontaneous collaboration.
portfolio

Top 5 Most Recent

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Hlth
Cinemall
HumanX
HBO Max
Inclusion
Cinemall
Cinemall

Past Projects

Since 2015 I’ve designed end-to-end experiences, campaigns, experiential, consumer product design, and live-event. OOH, branding-blending, lifestyle and excitement. While tailoring my visions to understand the customers culture and brand loyalty.

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HMU
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